A custom lawn plan built from a customer’s street address
Most garden centers hand shoppers a wall of fertilizer. Sunday asks for an address, studies the yard by satellite and sends one plan.
The branding lesson
Sunday starts with a street address and a few quick details about the yard. It reads satellite imagery of the home to estimate the lawn’s size, adds local weather data and builds a custom lawn plan. The first box includes a soil sample kit, and the results shape later shipments.
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The psych of why it works
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- Brand
- Sunday · Visit Sunday
- Image
- Sunday
- Industry
- Home and interiors
