A museum’s broken-link page that blames evolution

Natural History Museum · Culture and museums

Most error pages apologize. The Natural History Museum’s paired a stegosaurus skeleton with “That page may have evolved or become extinct.”

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Most plant shops say “bright indirect light.” The Sill’s quiz asks where the plant will live, from a “low-light corner” to a sunny window.

Most grocery chains hang printed signs. At the Rockridge, Oakland Trader Joe’s, a sign artist paints every board, aisle marker and price.

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