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Mindreading UI Beauty and personal care

Five perfume samples to try at home before choosing a bottle

Experimental Perfume Club · Beauty and personal care

Perfume is hard to choose on a screen. Experimental Perfume Club’s quiz sends five chosen samples, and their cost is redeemed on the bottle.

Experimental Perfume Club sample boxes with five small vials laid out loose in front — Image: Experimental Perfume Club

The branding lesson

Experimental Perfume Club’s Fragrance Finder asks a few questions online, then mails five samples chosen from the answers, so customers can “find the fragrance or blend you’ll actually wear.” The page adds one more promise in plain words: “Sample cost redeemed on your bottle.”

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Credits and sources

Brand: Experimental Perfume Club · Visit Experimental Perfume Club
Image: Experimental Perfume Club
Industry: Beauty and personal care

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